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Microsoft said it has received official data compiled by sales monitor GFK Chart-Track which shows that its Xbox 360 has outsold all consoles in the period between January and September.
Pawan Bhardwaj, product manager for Xbox Live, said at an Xbox Music event on Monday that the group is "very, very confident" that it won't be overtaken during the holiday period.
"The data we have is for the January to September period, but I can absolutely assure you that the Xbox 360 will be the best-selling console for the calendar year," he said.
This will lead us into a big race for top selling console this Christmas with Nintendo being the only company to offer a brand new console to the market, However, PlayStation UK is equally upbeat about its chances during Q4 with Its new super-slim model, packaged with the JK Rowling-endorsed Wonderbook.
Who do you think will win the battle for the best selling console this festive season especially at the US?